Twitter how many tweets per day
With Twitter usage being so commonplace, you might be wondering how many Tweets per day the platform sees. According to Internet Live Stats , Twitter users send out approximately million Tweets every day.
This adds up to about billion Tweets per year. If this sounds like an overwhelming amount of content to figure out what to tweet from your own account, use tools like social listening to narrow down on the specific and much smaller conversations that your specific audiences are focusing on. While Tweet trends change every year, was a bit different.
In the midst of a global health crisis, the platform acted as a place for people to come together to check news, updates, connect and stay entertained during quarantine. This had a significant impact on Twitter stats and conversation trends on the platform. According to a Twitter recap , the platform saw more than 7, Tweets about TV and movies every minute.
On top of this, Tweets about cooking almost tripled during , with several food and beverage emojis seeing a significant increase in usage worldwide. For , we can only expect to see a new round of trends as the situation and focus of conversation continue to change. So make the most of Twitter listening to find out what your target audience is talking about and where the conversation originates before you jump into the middle of a random conversation.
With the pandemic forcing a large portion of the population indoors, many people turned to activities like gaming to pass the time. As such a lot of the conversations happening on Twitter revolved around video games, making it an ideal platform for social media marketing for the games industry.
In fact, the number of people talking about gaming on Twitter also increased with this rise in volume. Along with the increase in average monetizable daily active users, Twitter is also seeing an increase in ad revenue.
According to Twitter, this increase in ad revenue was at least partly driven by previously delayed product launches and events being revisited and starting up again, frequently in a digital form. Twitter also made several efforts to improve the advertising experience for brands.
These enhanced experiences have led to advertisers spending more on the platform. This is largely due to the growth in ad impressions resulting from the increase in monetizable daily active users.
The increased demand for ads also played a critical role. These changes could make a Twitter advertising strategy a compelling option for brands not currently investing in one.
According to the latest statistics from Statista , it is pretty clear that Twitter appeals to a more mature audience than Snapchat, Instagram, and Snapchat. From these statistics, we can see that the majority of Twitter users are those aged between 35 and 49 at Twitter only has two gender options to report on: male or female. In terms of Twitter gender demographics, the platform is more popular among males than females.
As of April , We can witness the same case in the US where male Twitter users account for On the flip side, here are some other Twitter gender statistics to consider when building your campaigns:. On average, million tweets are shared every day. This can be further broken down to 6, tweets per second, , tweets per minute, and around billion tweets every year.
The first tweet was sent on March 21, , by Jack Dorsey, the creator of Twitter. Today, it only takes at most two days to get a billion tweets shared on the platform. According to Twitter, the daily limit per user is 2, tweets. Twitter is ranked equally as Facebook for this particular statistic. While that remains the case for organic content marketing, Twitter lags behind on paid ads compared to other social media platforms such as Facebook.
There was a huge rise in ad engagement on Twitter in However, the company hints to marketers that different content types perform and would cost differently when used to advertise. Twitter is an effective channel for social media customer service , and a dedicated service account can help ensure your team responds quickly to incoming requests. If your Twitter marketing strategy could benefit from cheaper and more engaging ads, you might want to check out our guide to using Twitter ads.
Pew Research found that BlackLivesMatter was used an average of 3. With critical topics dominating the discussion, brands need to tread lightly and think carefully about how they use social platforms.
As we explain in our Social Trends Report , silence can be golden. While people used Twitter to talk about difficult and important topics in , they also used it for entertainment and escapism. The number-one most discussed show was Big Brother Brasil. Banana bread. People filled their time with baking this year, and that increased kitchen time showed up in a massive increase in cooking Tweets.
In one of the first weeks of pandemic restrictions, there were , Tweets about cooking and baking every day. Source: TwitterData.
Here are the rest of the top 10 emojis from last year:. Video has definitely found its place on Twitter. Save time managing your Twitter presence by using Hootsuite to share video, schedule posts, and monitor your efforts. Try it free today. Get Started. Knowing how the Twitter algorithm works—and how it can help you stand out from the crowd—is crucial information for any social media marketer.
This Twitter advertising guide will teach you how to create and optimize successful Twitter ads—from setting up an account to creating your first campaign. In May , Twitter announced a relaunch of its verification program.
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